
Create a business you enjoy,
and life you love
Free 5-Day Challenge for Women in Business
Run Your Business Like You Mean It
Because burnout isn’t a business plan - and winging it stopped working months ago
Why this challenge exists
Did you leave your 9-5 for balance, and now find yourself working 24/7 and going through the motions of running a business you find yourself starting to resent?
Sick of running a business that feels like a full-time identity crisis?
You’re not lazy. You’re just unsupported, stuck in decision fatigue, and trying to keep a business alive while juggling everything else.
This free 5-day challenge is for women in business who are done winging it. You’ll learn the 3-part model that helps you shift from reactive chaos to intentional leadership - without adding more to your plate.
This 5-day challenge will show you how to:
✅ Set the direction for your business
✅ Reinforce your boundaries
✅ Build systems + support that make your life easier
In 30 mins a day. For free.
What you'll walk away with
This isn’t just about feeling better - it’s about leading better.
By the end of this challenge you'll...
✅ Get clarity on what you’re actually building (no more “just get through the week” energy)
✅ Have stronger boundaries to protect your time, energy, and brain - stop saying yes to things that drain you
✅ A realistic plan to stop doing it all (without losing control)
✅ Simple, actionable tasks to shift how you lead - in 30 mins or less per day
✅ Connection to other women doing business on their terms
✅ Feel like the leader of your business, not the admin assistant!

The week at a glance
DAY 1: Kick-Off + Model Breakdown
Get the full picture of the 3-part framework that actually helps you run a business you enjoy
DAY 2: Know Where You’re Going
Get clear on your direction, vision and values so you stop building things that don’t fit
DAY 3: Say YES Like You Mean It
Stop saying yes out of guilt - and build a business that works for your life
DAY 4: Stop Doing It All
We’re ditching burnout. Learn what to delegate, automate, or systemise so you can breathe again
DAY 5: Bring It All Together + WINNER ANNOUNCED
See what happens when all 3 pieces click - and find out who’s won 3 months of leadership support
What you get when you join
What you get when you join (aside from a slap-in-the-face wake-up call)
💬Daily challenge videos (short, smart, pre-recorded - no live fluff)
✍️Daily action prompts to implement immediately
👯♀️A group of women in business who get it
🎁A chance to win:
-
1x 3-month spot in our Leadership Community
-
2x $50 gift cards
👉Winners announced Friday 1 August
👉If you continue on and join our Leadership Community, it starts Monday 4 August, so you can roll straight in if you win (or choose to join us)
What you'll need
🖥️ A Facebook account
🕒 Up to 60 minutes for the first day, and then 20-30 mins a day for the rest of the week (or more, depending on how much work you want to put in)
✅ A willingness to call yourself out and make some changes - we’re not here to perform. We’re here to do the work so we can work towards building a business we actually enjoy

Who we are
Hey, I’m Ash - your Espresso Martini-fuelled Hiring & HR Admin Partner, and the person small business owners call when they’re sick of winging it with their team.
With a Bachelors in HR and Management, and 10+ years experience in hiring and HR coordination, we now support help women-led service-based businesses across Australia build their business with intention, and grow their teams without losing sleep, money, or their sanity.
Over the years, I’ve supported businesses through their first hires, team restructures, cultural shifts, onboarding disasters, and everything in between. I’ve built teams. I’ve managed people. I’ve made mistakes and learned the hard way - so you don’t have to.
We now support women to build their businesses with intention - ensuring every choice you make supports you to build a business you actually enjoy and a life you love - and this challenge supports you to make lasting changes to do just that.
FAQs
What happens after I sign up?
You’ll get an email with the link to the Facebook group + challenge details. We kick off Monday 28 July.
How much time will it take?
20-30 minutes a day. It’s built for busy brains - no homework, no webinars.
What happens after the challenge?
Nothing if you don't want!
But if you'd like to continue your momentum, you can join our Leadership Community, which kicks off 4 August. If you win the challenge, you're in for free for 3 months (saving $291). If you don’t, you’ll still get early access and founding member rates ($79 per month, lifetime).
What happens if I win?
You get 3 months free inside our Leadership Community starting Monday 4 August. That means ongoing support to keep the momentum going.
Is this really free?
Yes. Totally free. No sneaky pitch-fest or high-pressure webinar vibes. You’ll get value from day one, to support you to make lasting change, no matter what.
I’m not sure I’m “ready” yet...
If your business is growing but your energy is tanking - this is exactly the time to do this. You don’t need to be “ready”. You just need to be done with doing it all alone.